Addendum - Newsletter chairs.ws n.3 April 2007

EXACTITUDE AND PASSION
By Marco Maran


Marco Maran is a reliable aesthete and keen on design.

For him, design begins listening to the needs of the company and trying to sense the desires of the consumer; the project is followed step by step, from the starting ideas to the final marketing, paying attention to technical and constructional details, with rigorous attitude – it’s very hard to keep without a true love for this job.

But Maran is above all an aesthete: he never sacrifices the expressive potential of a product and its capability to stir up emotions, to functional or commercial criteria. Designing an object means first of all taking care of its “beauty”, a beauty that arises from a punctual analysis of proportions, from the choice of suitable materials, from a thorough use of colours.

Design for him means providing a service directed to the creation of new objects able to be within everybody's reach. His job obviously gives priority to industrial design, with an attentive glance to technological innovation and new materials: that’s where his fondness for plastic comes from, for its ductility, its easiness to be employed in industrial processes; but also – why not? - for traditional material such as wood, revisited through new manufacturing and new shapes, trying to create versatile and easy going objects, capable to adapt themselves quickly to new private or public spaces.







Following his project during the whole productive and distributive process, Maran is also involved in planning exhibition stands, in which the product becomes the leading actor in a show conceived to stir up emotions and wonders, in which the most important value is expressive strength.



Nowadays he is working on new furniture objects that allow him to link together his interest in new technologies and unceasing research of fresh expressive shapes, to reinvent everyday life in a playfully and passionate way.

Marco Maran was born in Siena in 1963.
He has been collaborating with BRF, Caprini, Desalto, Fasem, Knoll, Maxdesign, Parri, Plank and takes part in national and international exhibitions: a personal exhibition in Vienna in 1996 and 2002, and in Paris in 2006; he participated to the Italian Design on Tour Exhibition edition in 2002/2003 and, in 2003, the projects “Zip” and “Carambola” had been selected for “Where chair meets matter” by Material ConneXion.
He received prizes and special mentions for several projects: a special mention in 1994 at the Young & Design competition with his project “Ciak”.
First prize winner at the Young & Design competition in 1995 with “Sinué”.
Second prize winner at the Yung & Design in 1996 competition with “Zip”.
International Grandesign prize winner in 1997 and IIDIA prize winner in 1997 Product Design Achievement Awards with “Chiacchiera”.
Special mention at the Young & Design competition in 1999 with “Bla Bla Bla”.
He won the Good Design Award in 2003 with “So Happy” and, in 2004, he won the first prize at Sidim in Montreal with “So Happy” and “Nuda&Cruda”.
In 2005, with “X3”, he won the Catas prize for the most innovative chair of the year.
In 2006 he won the GOOD DESIGN Award in Tokyo with “Ricciolina” and “So Happy” and his project “Body to body” had been selected for ADI DESIGN INDEX 2006.





CLIENTS: BRF, Caprini, Desalto, Fasem, Knoll, Maxdesign, Parri, Plank




Marco Maran
designer

Contacts:

MARCO MARAN DESIGN
Via G.Mameli,11
53036 Poggibonsi (SI) Italy
Tel. +39 0577 935983
Fax +39 0577 935983
http://www.marandesign.it/
info@marandesign.it